Beckn Protocol
Category
Branding & Activation
Role
Consultant, Branding and brand activation
Task
Brand positioning and communication for Beckn.
The Brief
Build beckn a global revolution which is transforming the world of commerce. From branding to visual narratives to positioning by crafting the perfect persona, tonality and content that can project the global narrative.
The solution:
We arrived at branding and visual tonality that is ever dynamic and expandable, just to fit the unimaginable scale of beckn. Again, not just as visuals but through content tonality and narratives that can define what beckn is at the core.
